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Wolsey Academy

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Wolsey Academy operates as a non-profit, with every penny we make going to one of our charity partners or into the Ipswich Initiative, funding good works across the town and county. Search for Wolsey Academy to see our website for more details and to purchase resources at a discount.

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Wolsey Academy operates as a non-profit, with every penny we make going to one of our charity partners or into the Ipswich Initiative, funding good works across the town and county. Search for Wolsey Academy to see our website for more details and to purchase resources at a discount.
Excel Formulas, 'Fortnite' and Epic Games Business Case Study
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Excel Formulas, 'Fortnite' and Epic Games Business Case Study

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A stand alone lesson or a great introduction to a variety of topics - using Fortnite trackers as a (worryingly successful) hook. Includes: Business Studies: Mini-Business Case study of Epic Games and it’s unique business model + comparisons to others ICT: Excel formulas, SUM, AVERAGE, adding charts, calculating % increases and using conditional formatting. Maths: Understanding and practice of % increases Features stretch activities and literacy questions, literacy and numeracy settler activity, peer assessments and a plenary quiz. Excel features demonstrated in a series of video clips (embedded in the PowerPoint). ~ Every time my students were given a chance they’d be checking their stats on Fortnite tracker - I figure if pupils are interested in stats this is too good an opportunity to pass up. If you can’t beat them - join 'em. WolseyAcademy.com, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. Hope it helps.
GCSE Business Studies – Operations Management - Economies of Scale - 6 of 10
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GCSE Business Studies – Operations Management - Economies of Scale - 6 of 10

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IGCSE Business Studies – Operations Management Each lesson contains: • A wide range of activities • Content Slides • Business Case Studies • All Resources Required • Online quizzes • Flash Cards. We hope it helps. Operations Management lessons include: Productivity Inventory Methods of Production Technology and Production Business Costs Economies of Scale Break Even Point Quality Production Location Decisions Revision Lesson You can access and download all the lessons for IGCSE Business Studies at Wolsey Academy (Google us). Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet
Business Studies - Unit 2 - Organisational Structure - 4/18
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Business Studies - Unit 2 - Organisational Structure - 4/18

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This is one lesson from a series of 18 lessons to take students through Module 2 of IGCSE Business Studies: People in Business. In this series of lessons on business studies, we explore the importance of people in business. From understanding the impact of leadership styles to recognizing the significance of employee motivation and communication, this course delves into the key elements of managing and leading people in the workplace. With real-world examples and practical exercises, students will gain valuable insights into how to build effective teams and foster a positive organizational culture. The lessons are as follows: Motivation Theories Incentives Role of Management Organisational Structure Leadership Styles Trade Unions Recruitment Training Employment Law – Discrimination Employment Law – Health and Safety Employment Law – Unfair Dismissal Employment Law – Wage Protection Workforce Planning Internal and External Communications Methods of Communication Direction of Communications Revision Flash Cards Practice Exam Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.
Business Studies – Marketing - Product and Market Orientation - 4 of 26
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Business Studies – Marketing - Product and Market Orientation - 4 of 26

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One lesson from a series of 26 lessons that take teachers and students all the way through the Marketing module of the Business Studies IGCSE. This section includes the role of marketing, the distinctions between niche and mass markets and the techniques of market segmentation. The methods and importance of market research are covered. The central role of the marketing mix, i.e. the four Ps, is made clear. Marketing strategies to influence consumer decisions at home and in new foreign markets are the final topics in this section. Each lesson contains a range of activities, all the content required, case studies to show application of knowledge, all resources needed appear in the one PowerPoint and it includes keyword flash cards for each lesson. They have been used very successfully over a number of years at a top International school. The lessons in the whole series are as follows: What is marketing? Market Changes Market Segments Product and Market Orientation Primary Market Research Secondary Market Research Creating and Presenting Market Research The Market Mix Product Types and Success Product Development Branding Packaging The Product Life Cycle Pricing Types Price Elasticity Advertising Sales Promotion Budgets & Sponsorship Technology & The Marketing Mix Distribution Channels Methods of Distribution Marketing Strategy Marketing and Law International Markets Flashcards and Revision Marketing Mock and Mark Schemes Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.
Marketing - IGCSE Business Studies - Part B
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Marketing - IGCSE Business Studies - Part B

13 Resources
Second part of a series of 26 lessons that take teachers and students all the way through the Marketing module of the Business Studies IGCSE. This section includes the role of marketing, the distinctions between niche and mass markets and the techniques of market segmentation. The methods and importance of market research are covered. The central role of the marketing mix, i.e. the four Ps, is made clear. Marketing strategies to influence consumer decisions at home and in new foreign markets are the final topics in this section. Each lesson contains a range of activities, all the content required, case studies to show application of knowledge, all resources needed appear in the one PowerPoint and it includes keyword flash cards for each lesson. They have been used very successfully over a number of years at a top International school. Part B includes: Pricing Types Price Elasticity Advertising Sales Promotion Budgets & Sponsorship Technology & The Marketing Mix Distribution Channels Methods of Distribution Marketing Strategy Marketing and Law International Markets Flashcards and Revision Marketing Mock and Mark Schemes This series comes from a wider bundle of IGCSE resources that can be found at Wolsey Academy / Business We are sharing our resources on TES to raise money for our non-profit ventures, which can be seen in more detail at our website. From local sports groups to direct carbon capture, to funding new space science to direct giving to Africans in Liberia - we hope to benefit everyone. #BetterTeachingBetterPlanet We hope it helps.
IGCSE Business Case Study - Middle East - Emaar Properties
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IGCSE Business Case Study - Middle East - Emaar Properties

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A case study from a series of ten on Business in the Middle East. IGCSE Business Topics are taught using the following case studies: • Emirates Group: A global aviation company based in Dubai, known for its airline, Emirates, and its subsidiary, dnata, which provides ground handling and travel services. o Vertical integration, marketing mix. • Abu Dhabi National Oil Company (ADNOC): A state-owned oil and gas company responsible for exploration, production, refining, distribution, and marketing of petroleum and petrochemical products. o Economic sectors, vertical integration, state ownership, external stakeholders. • Etihad Airways: The national airline of the UAE, headquartered in Abu Dhabi, offering passenger and cargo services to various destinations worldwide. o Diversification (Cargo & holidays), market segments, hiring and internal training (in Abu Dhabi) • DP World: A global trade enabler and port operator with a significant presence in Dubai. DP World manages and operates numerous marine terminals and logistics parks across six continents. o Growth through acquisition, automation and investment in capital machinery, • Emaar Properties: A real estate development company known for developing iconic structures such as the Burj Khalifa, the world’s tallest building, and The Dubai Mall, one of the largest shopping malls in the world. o Location Factors, Finance options • Dubai Islamic Bank (DIB): The largest Islamic bank in the UAE, providing a range of Sharia-compliant banking products and services to individuals and businesses. o Islamic Finance, financing options, currency. • Caliente Caps. o Regionalisation, Localisation, market segments. • Mubadala o Sovereign Wealth Funds, Diversification, returns to owners. • Jumeirah Group: A luxury hospitality company operating hotels and resorts across the globe, known for its iconic properties such as Burj Al Arab in Dubai. o Location factors, market segments, job rotation, internal recruitment. • Al-Futtaim Group: A diversified conglomerate with operations in various sectors, including automotive, retail, real estate, and financial services. The group represents several international brands in the UAE. o Conglomerates, diversification, franchises. Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet
IGCSE Business Studies - Unit 6 – External Influences 7. Business & Ethics
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IGCSE Business Studies - Unit 6 – External Influences 7. Business & Ethics

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A lesson from 11 lessons that cover everything you need for the External Influences section of IGCSE Business Studies. It is modelled on the CIE specification but has also been used successfully to teach Edexcel spec. In total this Module 6 Scheme of Work includes: 53 flash cards, 7 Google Quizzes and 11 lesson PowerPoints (including a revision lesson). Each lesson in the series comes with: a. Activities to complete b. Key word flash cards c. Information to revise from and assist teacher talk d. Link to a Google quiz that covers the topic For more resources and to buy the complete Business Studies IGCSE bundle at a steep discount, please visit Wolsey Academy. Lessons in the series include: Government Economic Objectives Fiscal Policy Monetary & Supply Side Policies Business Responses to Economic Policies Business Activities and the Environment Non-Economic Pressures on Businesses Business & Ethics Globalisation & Multinationals Globalisation Issues Exchange Rates Revision lesson with resources Hope they help! Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission.
Mixed Economy -  Business Activity - IGCSE Business Studies - Unit 1 - 5 of 23
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Mixed Economy - Business Activity - IGCSE Business Studies - Unit 1 - 5 of 23

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This lessons is from a scheme of work that covers everything you need from module 1 of CIE Business Studies IGCSE: Business Activity. In total the Module 1 Scheme of Work includes: 10 case studies, 19 packs of flash cards, 17 Google Quizzes and 23 lesson PowerPoints. Hope it helps! The Economic Problem > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Specialisation > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. The Purpose of Business > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. The Economic Sectors > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Mixed Economy > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Mid-Topic Revision 1 > Lesson activities> >Key word flash cards pack>Google Quizzes Entrepreneurs > Lesson activities >Key word flash cards pack>Google Quiz. Business Plan > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Business Size > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Business Growth > Lesson activities> Key word flash cards pack>Google Quiz. Problems with Growth > Lesson activities> Key word flash cards pack>Google Quiz. Example Assessment>Lesson activities Mid-Topic Revision 2 > Lesson activities >Key word flash cards pack>Google Quizzes Mid-Topic Assessment>Lesson activities Mid-Topic Assessment Feedback>Lesson Activities Types of Business – Sole Traders and Partnerships > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Types of Business – Ltd and Plc > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Franchising > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Public Corporations > Lesson activities>Case Study >Key word flash cards pack Business Objectives > Lesson activities>Key word flash cards pack>Google Quiz. Stakeholder Objectives > Lesson activities> Google Quiz. Stakeholder Conflict > Lesson activities>Key word flash cards pack>Google Quiz. Unit 1: Business Activities > Keyword Flash card pack> Google Quizzes Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission.
Business Plans -  Business Activity - IGCSE Business Studies - Unit 1 - 8 of 23
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Business Plans - Business Activity - IGCSE Business Studies - Unit 1 - 8 of 23

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This lesson is from a scheme of work that covers everything you need from module 1 of CIE Business Studies IGCSE: Business Activity. In total the Module 1 Scheme of Work includes: 10 case studies, 19 packs of flash cards, 17 Google Quizzes and 23 lesson PowerPoints. Hope it helps! The Economic Problem > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Specialisation > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. The Purpose of Business > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. The Economic Sectors > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Mixed Economy > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Mid-Topic Revision 1 > Lesson activities> >Key word flash cards pack>Google Quizzes Entrepreneurs > Lesson activities >Key word flash cards pack>Google Quiz. Business Plan > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Business Size > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Business Growth > Lesson activities> Key word flash cards pack>Google Quiz. Problems with Growth > Lesson activities> Key word flash cards pack>Google Quiz. Example Assessment>Lesson activities Mid-Topic Revision 2 > Lesson activities >Key word flash cards pack>Google Quizzes Mid-Topic Assessment>Lesson activities Mid-Topic Assessment Feedback>Lesson Activities Types of Business – Sole Traders and Partnerships > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Types of Business – Ltd and Plc > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Franchising > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Public Corporations > Lesson activities>Case Study >Key word flash cards pack Business Objectives > Lesson activities>Key word flash cards pack>Google Quiz. Stakeholder Objectives > Lesson activities> Google Quiz. Stakeholder Conflict > Lesson activities>Key word flash cards pack>Google Quiz. Unit 1: Business Activities > Keyword Flash card pack> Google Quizzes Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission.
Business Size -  Business Activity - IGCSE Business Studies - Unit 1 - 9 of 23
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Business Size - Business Activity - IGCSE Business Studies - Unit 1 - 9 of 23

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This lesson is from a scheme of work that covers everything you need from module 1 of CIE Business Studies IGCSE: Business Activity. In total the Module 1 Scheme of Work includes: 10 case studies, 19 packs of flash cards, 17 Google Quizzes and 23 lesson PowerPoints. Hope it helps! The Economic Problem > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Specialisation > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. The Purpose of Business > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. The Economic Sectors > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Mixed Economy > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Mid-Topic Revision 1 > Lesson activities> >Key word flash cards pack>Google Quizzes Entrepreneurs > Lesson activities >Key word flash cards pack>Google Quiz. Business Plan > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Business Size > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Business Growth > Lesson activities> Key word flash cards pack>Google Quiz. Problems with Growth > Lesson activities> Key word flash cards pack>Google Quiz. Example Assessment>Lesson activities Mid-Topic Revision 2 > Lesson activities >Key word flash cards pack>Google Quizzes Mid-Topic Assessment>Lesson activities Mid-Topic Assessment Feedback>Lesson Activities Types of Business – Sole Traders and Partnerships > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Types of Business – Ltd and Plc > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Franchising > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Public Corporations > Lesson activities>Case Study >Key word flash cards pack Business Objectives > Lesson activities>Key word flash cards pack>Google Quiz. Stakeholder Objectives > Lesson activities> Google Quiz. Stakeholder Conflict > Lesson activities>Key word flash cards pack>Google Quiz. Unit 1: Business Activities > Keyword Flash card pack> Google Quizzes Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission.
Public Corporations -  Business Activity - IGCSE Business Studies - Unit 1 - 19 of 23
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Public Corporations - Business Activity - IGCSE Business Studies - Unit 1 - 19 of 23

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This lesson is from a scheme of work that covers everything you need from module 1 of CIE Business Studies IGCSE: Business Activity. In total the Module 1 Scheme of Work includes: 10 case studies, 19 packs of flash cards, 17 Google Quizzes and 23 lesson PowerPoints. Hope it helps! The Economic Problem > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Specialisation > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. The Purpose of Business > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. The Economic Sectors > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Mixed Economy > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Mid-Topic Revision 1 > Lesson activities> >Key word flash cards pack>Google Quizzes Entrepreneurs > Lesson activities >Key word flash cards pack>Google Quiz. Business Plan > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Business Size > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Business Growth > Lesson activities> Key word flash cards pack>Google Quiz. Problems with Growth > Lesson activities> Key word flash cards pack>Google Quiz. Example Assessment>Lesson activities Mid-Topic Revision 2 > Lesson activities >Key word flash cards pack>Google Quizzes Mid-Topic Assessment>Lesson activities Mid-Topic Assessment Feedback>Lesson Activities Types of Business – Sole Traders and Partnerships > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Types of Business – Ltd and Plc > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Franchising > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Public Corporations > Lesson activities>Case Study >Key word flash cards pack Business Objectives > Lesson activities>Key word flash cards pack>Google Quiz. Stakeholder Objectives > Lesson activities> Google Quiz. Stakeholder Conflict > Lesson activities>Key word flash cards pack>Google Quiz. Unit 1: Business Activities > Keyword Flash card pack> Google Quizzes Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission.
Business Management IB 1.4 Stakeholders – Stakeholder Types
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Business Management IB 1.4 Stakeholders – Stakeholder Types

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The first lesson of two covering key topics in module ‘1.4 Business Stakeholders’ designed for the International Baccalaureate Business Management topic but equally good for any other business curriculum. Each lesson comes with key word flash cards, a range of activities and case studies. Ideal for an expert and non-expert teacher alike to deliver the essential content their students need to develop their understanding. The other lessons are as follows: Stakeholder types Stakeholder conflict Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission.
Business Management IB 2.2 Organisational Structure – 1 large lesson
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Business Management IB 2.2 Organisational Structure – 1 large lesson

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Business Management IB 2.2 Organisational Structure – 1 large lesson One long lesson with many activities and slides presenting students with all they need to master 2.2 Organisational Business Structure of the International Baccalaureate Business Management topic but equally good for any other business curriculum. Ideal for an expert and non-expert teacher alike to deliver the essential content their students need to develop their understanding. The lesson covers the following topics: Organisational Charts Span of control Level of Hierarchy Chain of Command Delayering Shamrock Organisational Structure Project Based Structures Delegation Outsourcing Comes with a case study focusing on Dene Bright Tech Corp and follow up questions based on IB examples. Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission.
IGCSE Business Studies – Operations Management - Business Costs - 5 of 10
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IGCSE Business Studies – Operations Management - Business Costs - 5 of 10

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IGCSE Business Studies – Operations Management Each lesson contains: • A wide range of activities • Content Slides • Business Case Studies • All Resources Required • Online quizzes • Flash Cards. We hope it helps. Operations Management lessons include: Productivity Inventory Methods of Production Technology and Production Business Costs Economies of Scale Break Even Point Quality Production Location Decisions Revision Lesson You can access and download all the lessons for IGCSE Business Studies at Wolsey Academy (Google us). Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet
Business Studies – Marketing - 	International Markets, 24 of 26
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Business Studies – Marketing - International Markets, 24 of 26

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One lesson from a series of 26 lessons that take teachers and students all the way through the Marketing module of the Business Studies IGCSE. This section includes the role of marketing, the distinctions between niche and mass markets and the techniques of market segmentation. The methods and importance of market research are covered. The central role of the marketing mix, i.e. the four Ps, is made clear. Marketing strategies to influence consumer decisions at home and in new foreign markets are the final topics in this section. Each lesson contains a range of activities, all the content required, case studies to show application of knowledge, all resources needed appear in the one PowerPoint and it includes keyword flash cards for each lesson. They have been used very successfully over a number of years at a top International school. The lessons in the whole series are as follows: What is marketing? Market Changes Market Segments Product and Market Orientation Primary Market Research Secondary Market Research Creating and Presenting Market Research The Market Mix Product Types and Success Product Development Branding Packaging The Product Life Cycle Pricing Types Price Elasticity Advertising Sales Promotion Budgets & Sponsorship Technology & The Marketing Mix Distribution Channels Methods of Distribution Marketing Strategy Marketing and Law International Markets Flashcards and Revision Marketing Mock and Mark Schemes Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.
Business Studies – Marketing - Flashcards and Revision
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Business Studies – Marketing - Flashcards and Revision

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One lesson from a series of 26 lessons that take teachers and students all the way through the Marketing module of the Business Studies IGCSE. This section includes the role of marketing, the distinctions between niche and mass markets and the techniques of market segmentation. The methods and importance of market research are covered. The central role of the marketing mix, i.e. the four Ps, is made clear. Marketing strategies to influence consumer decisions at home and in new foreign markets are the final topics in this section. Each lesson contains a range of activities, all the content required, case studies to show application of knowledge, all resources needed appear in the one PowerPoint and it includes keyword flash cards for each lesson. They have been used very successfully over a number of years at a top International school. The lessons in the whole series are as follows: What is marketing? Market Changes Market Segments Product and Market Orientation Primary Market Research Secondary Market Research Creating and Presenting Market Research The Market Mix Product Types and Success Product Development Branding Packaging The Product Life Cycle Pricing Types Price Elasticity Advertising Sales Promotion Budgets & Sponsorship Technology & The Marketing Mix Distribution Channels Methods of Distribution Marketing Strategy Marketing and Law International Markets Flashcards and Revision Marketing Mock and Mark Schemes Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.
SpaceX, Starlink and the Digital Divide
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SpaceX, Starlink and the Digital Divide

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A resource that harnesses the power of SpaceX’s Starlink program to educate students about the digital divide. Explore the satellite constellation’s mission to provide global Internet access, sparking discussions on equitable connectivity and inspiring students to address this critical issue in our digital age. It includes a number of comprehension tasks, a longer guided reading task and a group project designed to encourage students to design their own solution to the global digital divide using a budget of $100K and using online research to find real world prices. Students then give positive feedback to each other’s pitches. Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #betterteachingbetterplanet
IGCSE Business Case Study - Middle East - Al-Futtaim Group
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IGCSE Business Case Study - Middle East - Al-Futtaim Group

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A case study from a series of ten on Business in the Middle East. IGCSE Business Topics are taught using the following case studies: • Emirates Group: A global aviation company based in Dubai, known for its airline, Emirates, and its subsidiary, dnata, which provides ground handling and travel services. o Vertical integration, marketing mix. • Abu Dhabi National Oil Company (ADNOC): A state-owned oil and gas company responsible for exploration, production, refining, distribution, and marketing of petroleum and petrochemical products. o Economic sectors, vertical integration, state ownership, external stakeholders. • Etihad Airways: The national airline of the UAE, headquartered in Abu Dhabi, offering passenger and cargo services to various destinations worldwide. o Diversification (Cargo & holidays), market segments, hiring and internal training (in Abu Dhabi) • DP World: A global trade enabler and port operator with a significant presence in Dubai. DP World manages and operates numerous marine terminals and logistics parks across six continents. o Growth through acquisition, automation and investment in capital machinery, • Emaar Properties: A real estate development company known for developing iconic structures such as the Burj Khalifa, the world’s tallest building, and The Dubai Mall, one of the largest shopping malls in the world. o Location Factors, Finance options • Dubai Islamic Bank (DIB): The largest Islamic bank in the UAE, providing a range of Sharia-compliant banking products and services to individuals and businesses. o Islamic Finance, financing options, currency. • Caliente Caps. o Regionalisation, Localisation, market segments. • Mubadala o Sovereign Wealth Funds, Diversification, returns to owners. • Jumeirah Group: A luxury hospitality company operating hotels and resorts across the globe, known for its iconic properties such as Burj Al Arab in Dubai. o Location factors, market segments, job rotation, internal recruitment. • Al-Futtaim Group: A diversified conglomerate with operations in various sectors, including automotive, retail, real estate, and financial services. The group represents several international brands in the UAE. o Conglomerates, diversification, franchises. Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet
IGCSE Business Studies – Operations Management - Methods of production
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IGCSE Business Studies – Operations Management - Methods of production

(0)
IGCSE Business Studies – Operations Management Lesson taken from the unit 4 series of lessons Each lesson contains: • A wide range of activities • Content Slides • Business Case Studies • All Resources Required • Online quizzes • Flash Cards. We hope it helps. Operations Management lessons include: Productivity Inventory Methods of Production Technology and Production Business Costs Economies of Scale Break Even Point Quality Production Location Decisions Revision Lesson You can access and download all the lessons for IGCSE Business Studies at Wolsey Academy (Google us). Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet
IGCSE Business Case Study - Middle East - Etihad Airways
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IGCSE Business Case Study - Middle East - Etihad Airways

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A case study from a series of ten on Business in the Middle East. IGCSE Business Topics are taught using the following case studies: • Emirates Group: A global aviation company based in Dubai, known for its airline, Emirates, and its subsidiary, dnata, which provides ground handling and travel services. o Vertical integration, marketing mix. • Abu Dhabi National Oil Company (ADNOC): A state-owned oil and gas company responsible for exploration, production, refining, distribution, and marketing of petroleum and petrochemical products. o Economic sectors, vertical integration, state ownership, external stakeholders. • Etihad Airways: The national airline of the UAE, headquartered in Abu Dhabi, offering passenger and cargo services to various destinations worldwide. o Diversification (Cargo & holidays), market segments, hiring and internal training (in Abu Dhabi) • DP World: A global trade enabler and port operator with a significant presence in Dubai. DP World manages and operates numerous marine terminals and logistics parks across six continents. o Growth through acquisition, automation and investment in capital machinery, • Emaar Properties: A real estate development company known for developing iconic structures such as the Burj Khalifa, the world’s tallest building, and The Dubai Mall, one of the largest shopping malls in the world. o Location Factors, Finance options • Dubai Islamic Bank (DIB): The largest Islamic bank in the UAE, providing a range of Sharia-compliant banking products and services to individuals and businesses. o Islamic Finance, financing options, currency. • Caliente Caps. o Regionalisation, Localisation, market segments. • Mubadala o Sovereign Wealth Funds, Diversification, returns to owners. • Jumeirah Group: A luxury hospitality company operating hotels and resorts across the globe, known for its iconic properties such as Burj Al Arab in Dubai. o Location factors, market segments, job rotation, internal recruitment. • Al-Futtaim Group: A diversified conglomerate with operations in various sectors, including automotive, retail, real estate, and financial services. The group represents several international brands in the UAE. o Conglomerates, diversification, franchises. Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet